Blog – It’s Time for Geothermal to Step Into the Spotlight — But We Need to Get Out of Our Own Way

In his latest LinkedIn article Tim Weber, Co-Founder and CEO of Diverso, discusses how the biggest problem with geothermal isn’t technology, regulation, or even awareness. It’s mindset.

Geothermal Is Not a Product. It’s a Utility.

Diverso Energy has always envisioned geothermal as a utility. That means we don’t sell boxes—we sell outcomes. We design, build, finance, operate, and maintain turnkey geoexchange systems for multi-unit residential buildings. We assume the risk and responsibility for performance over the long haul.

Our Energy-as-a-Service (EaaS) model is built to align incentives: developers eliminate upfront capital costs and decarbonize with confidence; tenants enjoy predictable, lower energy bills; and we ensure system performance because our business depends on it.

This integrated approach is non-negotiable. It’s how geothermal will scale in urban environments where capital is tight, timelines are compressed, and performance expectations are high.

Tim’s Call to Action

To developers: Don’t be fooled by lowest-cost proposals that offload risk and hide complexity. Choose partners who take full accountability—financially, technically, and operationally.

To policymakers: Level the playing field. Reward long-term carbon performance, not just upfront savings.

To our peers in the geothermal industry: Get serious about integration. Stop feeding the race to the bottom. If we act like a commodity, we’ll be treated like one—and the industry will shrink to the margins. Hire the best people in each category and integrate them—the projects will come.

To the capital markets: This is your chance to lead. The opportunity to decarbonize real estate while earning reliable returns is here. But it requires patient capital and partners who understand infrastructure.

Read Tim’s full article!